YouTube Ads: Connecting with your Audience

This course is the 2nd module of the YouTube Ads series on selecting the right video ad formats, reaching the right audiences, KPIs, creating a YouTube ads campaign, and creative essentials for YouTube Ads.

At the end of this course, you will learn about the wide variety of targeting methods available on YouTube Ads, such as demographic groups, interests, placements, and your data segments. you can reach specific or niche audiences based on who they are, what they’re interested in, and what content they’re viewing.

Click on the Get Started button when you’re ready to begin.

Course Information

Difficulty: Intermediate




Course Instructor

Digital Business Lab Digital Business Lab Author